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Pacifica Radio Posts Better than Expected Winter Fund-drives

 

March 3, 2004
Contact: pacifica@pacifica.org
Pacifica Radio Release

BERKELEY (Mar. 3) – The five-station Pacifica Radio network posted strong winter on-air fundraising drives, registering more than $3.75 million in listener pledges, Pacifica announced today.

Pacifica Radio Executive Director Dan Coughlin said the results were better than expected.

“Pacifica’s independent, community-based news and arts programming continues to attract listeners, especially around our Presidential election coverage and our international reporting on Iraq and Haiti,” said Coughlin.

This winter fund-drive totals are the second highest in Pacifica’s 55-year history, down from last year’s record winter drive of $4.13 million which happened during the run-up to the Iraq war. In line with public broadcasting trends, the non-commercial network had been expecting a sharper downturn from last year’s record highs.

WBAI 99.5 FM (www.wbai.org) in New York City led the way this winter with $1.06 million pledged. The network’s flagship station 94.1FM in Berkeley, California, (www.kpfa.org) raised $1.02 million. Pacifica station KPFK 90.7 FM (www.kpfk.org) posted more than $900,000 in pledges. (All figures include web site donations.)

Pacifica station WPFW 89.3 FM (www.wpfw.org) registered $470,000 and KPFT 90.1FM (www.kpft.org) in Houston raised $302,000 in listener pledges.

The fund-drive success comes as Pacifica transforms into a listener-membership organization.

The network held nationwide listener and staff elections involving some 100,000 members this past month. More than 16,000 listeners and staff across the country cast ballots for 317 candidates running for 120 local station board seats at the five Pacifica stations.

A new 22-member national board will be seated in mid-March.

Pacifica’s mission is to engage in any activity that shall contribute to a lasting understanding between nations and between the individuals of all nations, races, creeds and colors; to gather and disseminate information on the causes of conflict between any and all of such groups; and through any and all means compatible with the purposes of the corporation to promote the study of political and economic problems and of the causes of religious, philosophical and racial antagonisms.

 

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